Where MSP partners and WithSecure grow together.
The Co-Growth Community is WithSecure’s GTM enablement program for MSP partners. It connects campaigns, go-to-market insights, peer learning, and co-sell resources into one place — so you can build a stronger, more profitable security business, whatever stage you’re at. Whether you’re new to security services, transforming an existing practice, or switching to a better partner, we grow alongside you.
GTM certification and sales training
Peer-to-peer community
Co-sell and campaign support
Built for every stage of your journey
Tools, playbooks and training to activate your GTM.
Every Co-Growth play comes with a full set of resources — from sales playbooks and webinar to GTM frameworks and partner case studies.
A partner reference guide covering persona-based talking points, elevator pitches, and a conversation flow for selling proactive security to IT managers, CISOs, CFOs, and business owners.
Recording and materials from Co-Growth Session #1 — including the go-to-market framework, partner case study, and XM bundle examples.
A complete guide to positioning, pitching, and operating WithSecure Elements Exposure Management — including competitive context and service-building examples.
Step-by-step guidance on running co-marketing campaigns, building cross-sell motions, and executing the attract–convert–expand customer lifecycle with WithSecure.
Everything you need to run a customer roundtable on proactive security — including 10 conversation starters, a facilitator guide, and suggested agenda.
The pitching and storytelling certification for MSP sales teams — covering security outcomes, persona-based conversations, and the proactive security shift.
“WithSecure is a critical partner for us — helping us meet the European compliance requirements our customers demand, while making collaboration effortless through short lines of communication and a strong joint go-to-market approach.”
“WithSecure is the partner we grow with. Their dashboards, insights, and expertise empower us as an MSP to deliver real value — for our business and for our customers.”
“WithSecure enables us to focus on improving our customers’ businesses, not building security infrastructure. Their innovation gives us confidence, not just for today, but for tomorrow.”
“The partnership with WithSecure is built on their great expertise and many years of experience, which are some of the important bricks of the foundation when fighting against cyber threats and building a strong fortress against cyber-attacks.”
Build your security business in six steps.
Different plays to open new revenue streams.
Each Co-Growth play is a structured program combining a playbook, webinar, roundtable, and training track — focused on a specific security opportunity. From proactive security and SOC capabilities to consultative selling and compliance-driven growth, the plays give you a clear path from conversation to conversion.
Insights to help you grow your security practice.
Thought leadership, partner stories, and practical guides — updated continuously and available through the community hub.
Blog
Building proactive cybersecurity – a 7-step MSP guide
4-min read
Blog
Building proactive cybersecurity – a 7-step MSP guide
4-min read
Blog
The MSP’s guide to buying proactive cybersecurity – European style
4-min read
Blog
Why midmarket MSPs need proactive cybersecurity … now
5-min read
Common questions about the Co-Growth Community.
Everything you need to know about joining, what’s included, and how the program works.
The Co-Growth Community is WithSecure’s GTM enablement program for MSP partners. It combines training, go-to-market support, peer-to-peer learning, and co-sell resources to help partners grow their security business — whatever stage they’re at.
The program is designed for MSP partners at three stages: starters building a new security practice, transformers evolving an existing portfolio, and switchers moving from another vendor. Each track is structured to match your maturity level and goals.
Standard training focuses on products. The Co-Growth Community focuses on outcomes — helping you pitch, sell, and deliver security services that grow your revenue. It extends existing resources with hands-on sessions, peer coaching, and co-sell consultancy.
Membership is selective. We keep the community focused to ensure partners get genuine value from peer interactions, not just a large audience. Selected members are recognised and rewarded for active participation and certifications.
Access to the Co-Growth Community is included as part of your WithSecure partner relationship.
Each virtual session runs for 45–60 minutes and covers a specific GTM play — combining market context, a partner case study, practical frameworks, and open Q&A. Sessions are kept small to enable real conversation, not just broadcasting.
Virtual GTM community meetups run quarterly, focused on different plays (Proactive Security, Protective Security, SOC capabilities, and more). Community roundtables also run quarterly per territory and audience.
Yes. Regular in-person pitch and GTM trainings are delivered with and for partners across territories. Regional gatherings and the Cybermorning event also offer in-person opportunities.
The full session calendar is available in the hub and updated continuously.
A GTM play is a structured program built around a specific security opportunity — for example, proactive security or SOC capabilities. Each play includes a playbook, webinar, roundtable, and training track, giving you everything you need to go to market on that topic.
All materials are available in the hub, they are updated continuously as new content, cases, and GTM programmes become available.
Yes. GTM consultancy — covering portfolio design, campaign planning, digital, dashboarding, and reporting — is available as part of the Co-Growth programme. Contact your partner manager to discuss.
Still have questions? We’re here to help.
Reach out to your WithSecure partner manager directly, or contact our team and we’ll come back to you within one business day.
Three steps to get started.
- Tell us about your practice and your goals.
- We match you with the right programme track and partner manager.
- You get access to the community, sessions, and resources.
WithSecure benefits
- Co-sell support and ready-made campaigns to accelerate your pipeline.
- Quarterly roundtables and virtual sessions with partner case studies.
- Peer-to-peer coaching from experienced MSP and GTM advisors.
Fill out the form and let’s discuss more!